Clear pricing, no surprises

A page is a distinct screen with its own web address, with up to about 500 words and a handful of images. Repeating layouts, such as every blog post or every product, count as a single template rather than separate pages. If a page is much longer or more complex, I'll let you know before quoting.

For a website, that's your text, logo and photos. If you don't have them yet, I can write the copy (see Copywriting above) and suggest sources for photography. Logo and brand design aren't included, but I can recommend designers. For web applications, I'll need a few hours of your time during discovery and regular feedback at each milestone.

"From $15,000" is the starting point for a production-ready application covering one core workflow, such as a booking system, client portal or internal tool. Cost grows with the number of user roles, integrations, reports and screens. Most custom applications land between $15,000 and $40,000 or more, depending on workflows, integrations and complexity. A genuinely simple tool may come in lower, and I'll tell you if so. After a discovery chat, you get a written scope and a fixed price, and anything not in that scope is quoted separately.

Most projects are 30% upfront, 40% when the design is approved, and 30% on launch. Larger web applications are billed by milestone instead. For example, on a $20,000 build that might be 30% on commencement, 25% on prototype or architecture sign-off, 25% at feature-complete staging, and 20% on production launch. Invoices are payable by bank transfer, and no GST is added as I'm not currently registered.

You do. Once the final invoice is paid, you own the finished work and I hand over the source code and access to everything. Third-party licences (such as paid plugins or fonts) stay with their respective owners.

Your quote lists exactly what is included. Domain registration, hosting, stock photography, paid tools and third-party service fees are separate and paid directly to the provider at cost. I'll recommend inexpensive options and explain them plainly.

I set up your domain and hosting in your own accounts, so you own everything and I'm added as an administrator. Simple sites run on fast, secure hosting that is often free or only a few dollars a month. Web applications typically cost $10 to $30 a month, depending on traffic and features. I'll recommend the right option and quote it plainly, and you pay the provider directly with no markup from me.

Starter sites include 2 rounds of revisions, Business sites 3, and web applications get feedback at every milestone demo. A round is one consolidated list of changes to work already built, such as wording, colours, spacing or layout tweaks. If a request changes the scope (new pages, extra features, a different direction), I'll tell you before doing the work and quote the difference so there are never surprise invoices. New functionality, or changes to an approved design, are always treated as scope changes and quoted separately.

I choose the simplest tool that does the job well. Typically that means Django or Python for backends, React and TypeScript for rich interfaces, and clean HTML/CSS for content sites. I'll recommend what fits your budget and your team's ability to maintain it.

Yes. I'm based in Brisbane and work with clients across Australia and internationally. Everything is done remotely over video call, email and shared preview links, and I'm happy to meet in person locally.

Every project includes a free support window (30 days for Starter, 60 for Business, 90 for web applications). It covers bug fixes: anything I built that doesn't work as agreed. It doesn't cover new features, content changes or problems caused by changes made by others. After that you can manage things yourself, join a care plan, or book hours as needed. No lock-in contracts.